50 Visually Intriguing Ads That Target the Consumer in the Best Way

#49: FedEx

There is no denying that when it comes to advertising, there are specific criteria that you have to meet for it to be thought-provoking and engaging. While some campaigns do this well, others lack in certain areas.

However, that is certainly not the case regarding this Fed Ex campaign! DDB Brazil is responsible for this eye-catching ad they created for FedEx, where they used world maps against the exterior of a building as their backdrop. The advertisement quite clearly shows that they got their package and message across.