#29: Up and Adam, Ladies!
A lot has changed since the era of women needing to become housewives and do everything around the house. Sure, some women might still choose to live this way out of their own interest; however, it is no longer a societal standard held by every household. Whilst it was a good thing that society eventually moved away from this, it wasn’t necessarily done in the best way.
We can understand that by getting vinyl floors installed in the home, women would spend less time waxing the floors, but this ad plays on other things… Not only does it paint these women as less than their male counterparts, but they are also looking up at what is presumably a man telling them he has come to save the day.