Jake Steinfeld then
American actor and fitness icon Jake Steinfeld is known for his “Body by Jake” brand. He started his way in the late seventies, creating the revolutionary 24-hour fitness lifestyle network called FitTV, which allowed Americans to exercise all day, every day. Luckily for the fitness guru, Jake also has a strong business inclination, which helped him come up with new business models and promote himself and his product.
After selling FitTv to News Corp, Steinfeld came up with ExerciseTV, an on-demand network television. Over the years, he served as the personal trainer for many celebrities, including Steven Spielberg and Harrison Ford – whom he trained for his Indiana Jones stunts! During the eighties, everybody wanted to have a body be Jake – even celebrities.