Their “friends” work for free
If you’ve watched the show, then you’re familiar with the fact that the owners of the shop like to bring in historical experts and antique enthusiasts who they introduce to viewers as their friends. The experts price the item and give any advice that they may have, and the Pawn Stars shop owners usually happily take their advice.
Although they may be on friendly terms with the shop owners, these so called “friends” are hired by the show. The thing is though, that in most cases the show doesn’t actually pay them, but just offers them exposure in exchange for free guidance.